Optics...

Measurable-Impact How are your business outcomes creating impact?
 ...or OutcomesSeveral months ago, I was having a coaching conversation with a client where the conversation went down a path of how a situation looked versus how it was in reality. In that moment, it occurred to me how impactful that concept was to leaders of any organization! To be able to separate perception of how a situation or issue looks or feels from the factual truth about a situation or issue is the level of critical thinking crucial to effective leadership.As we put these words to paper, most leaders are winding down the current business year and putting the final touches on their plans for the next business year. If they are like our clients, they’ve documented the strategies, operation and tactical successes for the past year. In addition to the summary of success, we press further to have leaders document what they base their successes on. This prevents a...
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“Execution is the ability to mesh strategy with reality,...

execute-strategy What will your tactical narrative sound like for your business leading into the new business year?
...align people with goals and achieve the promised results”One of the organizational planning best practices we use with our clients is beginning the process with a look back at what was accomplished in the current year. We look at how many of the goals were accomplished and what percentage of the desired results were achieved. This sets the stage for the leader’s communications narrative of what is being carried over to the following year as well as what needs to be added to continue to grow as an organization. In Chapter 6 of our most recent book, “Finding the Missing Piece: The Impact of Effective Communications on Sustainable Success”, we focus on the communications involved at a tactical level and why it is critical to the effectiveness of an organization’s overall communication strategy.Drawing on the definition of business alignment as the process of matching the organization’s tactics to the available or...
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“Trust is the glue of life.

PPT What will your operational narrative sound like for your business leading into the new business year?
It’s the most essential ingredient in effective communication.”As business leaders start looking at how this year will end and begin planning for the next year, the words of Stephen Covey in the title ring true as leaders develop their new operational plans. Operational planning is comprised of the four guiding elements of the business: People, Process, Technology and Compensation. In Chapters 4 and 5 of our most recent book, “Finding the Missing Piece: The Impact of Effective Communications on Sustainable Success”, we focus on the communications involved in operational planning and why it is critical to the effectiveness of an organization’s overall communication strategy.Drawing on the definition of business alignment as the process of matching the organization’s tactics to the available or readily acquirable resources to achieve its strategic objectives, we will focus on the available or readily available resources needed to achieve the strategic objectives. In leveraging operational communications, leaders...
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“If you don’t know where you’re going...

Strategic-communication What will your strategic narrative sound like for your business leading into the new business year?
...any road will take you there.”Many will recall this classic line from Lewis Carroll’s “Alice in Wonderland” in the conversation between Alice and the Cheshire Cat. As business leaders start looking at how this year will end and begin planning for the next year, it is important they plan through the lens of strategic thinking. Strategic thinking is comprised of the three guiding elements of the business: Vision, Mission, and Strategy. In chapter 3 of our most recent book, “Finding the Missing Piece: The Impact of Effective Communications on Sustainable Success”, we focus on the strategic communications involved in strategic thinking and why it is critical to the effectiveness of an organization’s overall communications strategy.We define strategic communications as the actions involved in communicating the long-term purpose and direction of the organization. To that end, strategic communications is unique in its application than the operational and tactical communications which we will...
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“The ability to learn faster than your competitors...

strategy-making How is your business strategy creating a sustainable competitive advantage and how do you know?
...may be the only sustainable competitive advantage.”It is the time of year where many organizations are starting to plan for the continued success of their business. Whether for-profit or non-profit, large national corporation or small local business, the challenges of maintaining a sustainable and successful strategy continue to challenge leaders at all levels. Leaders continue to navigate a VUCA (Volatile, Uncertain, Complex, Ambiguous) business environment laced with supply chain issues, employee retention, political unrest, and economic inflation to name a few.The inspiration for the framework of this month’s discussion is an article in the most recent issue of Harvard Business Review titled “Strategy-Making in Turbulent Times – a Dynamic New Model” by Michael Mankins and Mark Gottfredson. Right up front I’ll argue whether their model is new or not, a point the authors even acknowledge as true for parts of their recommendations. However, the five elements of the structure are valid...
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